Landing pages
Landing page design in Dubai
One page with one job. Usually the fastest way to find out whether an offer works, and the cheapest way to stop wasting ad spend.
If you are running ads to your homepage, you are paying to send people somewhere designed to serve everybody. A homepage has to introduce the company, list the services, satisfy an existing customer and impress a new one. A landing page has to do exactly one thing, which is why it converts better for the same spend.
The build is small and fast on purpose. One page, one action, real copy, live in about a week. If the offer works you will know quickly, and if it does not you have found out for a few thousand dirhams rather than after a quarter of ad budget.
It is also the right first step for a business not ready to commit to a full site. It costs less, it proves the demand, and it is not wasted work: the page becomes part of the site later.
What is actually wrong
The four things people describe when they call.
Ad spend goes to your homepage
The most expensive traffic you buy lands on the least specific page you own. Whatever the ad promised, the homepage does not repeat it.
The page asks for too much
A form with nine fields on a first visit. Every field you add is people deciding they will do it later, which means never.
You cannot tell if the offer is the problem
When the page, the ad and the offer are all untested at once, a poor result tells you nothing about which one to fix.
It takes six weeks to get one page live
By the time the campaign page exists, the campaign is over. Speed is most of the value here.
What a landing page has to do in five seconds
Repeat the promise the ad made, in the words the ad used, then show one obvious next step. Everything else on the page, the credentials, the detail, the reassurance, exists to support someone who has already half decided. Get the first five seconds wrong and none of the rest is read.
- One action, stated once and repeated where the decision is made
- The ad's promise repeated word for word, so the click feels continuous
- A form asking only for what you genuinely need in order to reply
- Built for a phone, because that is where the ad was seen
When you should build a full site instead
If people already find you through search, or your customers compare you against competitors before enquiring, a single page will not carry that. Landing pages are for campaigns and launches, not for replacing a website. We will say which one your situation calls for rather than selling you the smaller thing because it is easier to close.
We have built this
AK Tennis Academy
Built on the same principle: one clear action, the questions answered before they are asked, and an enquiry that reaches a person rather than an inbox nobody opens.
Sports & coaching
A mobile tennis academy that brings the coach to any court in Dubai.
What you get
Included as standard.
- One page designed around a single action
- Copy written or shaped with you, matched to your campaign
- A form that reaches you by email and WhatsApp
- Built mobile first, loads in about a second
- Analytics and conversion tracking configured so you can judge the result
- Live in about a week
Landing pages start at AED 3,500 and usually land between AED 3,500 and AED 6,000, depending on how much copy and photography exists already. See the full ranges.
Before you ask
The questions that come up first.
Related services
- Website design for real estate agencies in DubaiBuyers already found the property on a portal. Your site exists to make them choose you over the four other brokers listing the same unit.
- Website design for restaurants in DubaiFour questions decide everything: what is the food, where are you, are you open, and can I book. Answer them in five seconds on a phone and the site has done its job.
- Website design for dental clinics in DubaiMost dental sites list treatments. Almost none of them answer the two questions that actually decide whether someone books: what will this cost me, and will it hurt.
Ready when you are
Have a project in mind?
Tell us what you're making. We'll tell you honestly whether we're the right studio to make it with, and what it will take.
